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04-01-2017 München/Stuttgart

Golden Eyewear By Porsche Design

Porsche Design präsentiert Eyewear in Gold

This April, Porsche Design launches three new modern sunglass styles in brilliant gold. These models, from the premium lifestyle brand, combine state-of-the-art materials with contemporary design and extraordinary quality. Designed in collaboration between German eyewear brand Rodenstock and the Studio F. A. Porsche in Austria, the sunglasses convey the DNA of motorsports with their sleek silhouettes.

P‘8478 Flash Gold Edition

A world-renowned icon of design, the P’8478 has remained unchanged for nearly 40 years. Not only fashion victims in fashion metropolises and Hollywood stars love the unmistakeable style of the spectacles, more than 9 million sold units prove their versatility. A patented flip-mechanism located on the bridge enables quick change of the lenses with the provided alternate pair. The new Flash Gold is just what the assortment has been missing.

P’8631 Zerobase: Minimalism Perfected

With the Zerobase, Porsche Design successfully reinvents a ‘70s classic, bringing it to the present. The round shape, reflective lenses, and understated design make these perfect for vintage connoisseurs, as well as design enthusiasts. The reflective effect given from the lenses is attributed to the use of completely flat lenses, which easily refract light, while the narrow frame and temples emphasises purist design.

Porsche Design P’8647 Outline: The ‘80s reinterpreted

Porsche Design presents the Outline: a modern take on the classic Wayfarer style, whose timeless simplicity has made it a basic necessity. The Outline’s flowing framework emphasises the classic Carré shaped lenses, effortlessly reinterpreting this ‘80s favorite.

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Press contact

Porsche Design Group
Jessica Köhler
PR Manager

Tel.: +49 [0] 711 911-12687
E-Mail: jessica.koehler@porsche-design.de

 

Rodenstock GmbH
Sarah Thoma
PR Manager

Tel.: +49 [0] 89 7202-586
E-Mail: sarah.thoma@rodenstock.com

About Porsche Design

In 1963, Professor Ferdinand Alexander Porsche created one of the most iconic design objects in contemporary history: the Porsche 911. Following his vision to take the principles and myth of Porsche beyond the automotive world, he created the exclusive lifestyle brand Porsche Design in 1972.  His philosophy and design language can still be seen in all Porsche Design products today.

Every Porsche Design product stands for extraordinary precision and perfection, boasts a high level of technological innovation and seamlessly combines intelligent functionality and puristic design.  Created by Studio F. A. Porsche in Austria, our products are sold worldwide in over 130 Porsche Design stores, high-end department stores, exclusive specialist retailers and the official online store (www.porsche-design.com).