Contact

When Style and Personality meet Automotive Design and Performance

When Style and Personality meet Automotive Design and Performance

Porsche Design and brand ambassador Orlando Bloom have teamed up to create a collection of statement pieces that fuse the actor’s unique personal style with the automotive-inspired functional design the exclusive lifestyle brand is known for. The codesigned collection features a limited-edition hooded leather jacket and the sunglasses model P’86007, available in three different colorways.
 
“It’s an honor and a challenge to co-create something that carries and truly lives up to the name ‘Porsche.’ For me, it’s important not just to be the face of the collection, but to stay deeply involved in the ideation process. This creative journey is fun and a privilege, giving me new ways to express myself,” says Bloom.
 
A new perspective on performance – the Iconic Shield DesignThe groundbreaking design of the new P’86007 is a fresh interpretation of the shield style Iconic 911 Targa P’8954 shades that were launched in 2025. The Targa Series is a bold tribute to the unmistakable roll bar of the Porsche 911 Targa, transferring the principles of automotive
protection into eyewear. It expands the design concept by introducing an innovative front construction protecting the lenses. The design merges heritage with contemporary sportiness, featuring lightweight titanium frames that ensure maximum comfort and best protection. The titanium front completely encloses the lens shield and the forward extension that characterizes the model is celebrated through striking cut-outs. The P’86007 is available in three different colors: titanium/black with grey lenses, gold/olive green with brown lenses, and black/palladium with strong blue mirrored lenses. All models come with a special premium packaging including a greeting card with a personal note from Orlando Bloom.
 
“F. A. Porsche, creator of the legendary Porsche 911 sports car and founder of Porsche Design once said ‘Design is not simply art, it is the elegance of function.’ To this day, we follow this philosophy by focusing on functionality, performance, timeless design, and innovative materials,” says Carsten Monnerjan, Head of Design at Porsche Design. “Our sunglasses stand for clean lines, iconic shapes, and uncompromising quality – lightweight, robust, and precisioncrafted. A statement of style and functionality, inspired by Porsche DNA.”
 
The innovative VISION DRIVE™ lens technology used in Porsche Design sunglasses offers decisive advantages for a safe and relaxed driving experience on road trips – even in the most difficult weather and light conditions. VISION DRIVE™ promises flawless vision thanks to its outstanding quality and excellent imaging properties.
 
Two sides, one statement – the limited-edition leather jacket The Porsche Design leather jacket designed by Orlando Bloom is a statement piece that merges style and individuality with suitability for everyday use. Made with black premium waterrepellent leather and with a reversible option, the oversized silhouette reflects Orlando Bloom’s personal sporty casual style. The fashionable cut and the black leather make the jacket extremely versatile and combinable with different pieces and styles. “This is more than just a jacket, it’s a statement,” says Orlando Bloom. “It combines design, function, and individuality and is made for those who love design and function.” The jacket features a two-way front zipper and adjustable cord stoppers at the hem, sleeves and hood as well as a subtle Porsche Design branding on the left sleeve and Orlando Bloom co-branding on the right sleeve. The ventilation opening features a zipper under the sleeves, made with perforated leather that guarantees maximum comfort.
 
Reflecting on the collaboration with Porsche Design, Orlando Bloom, who is a passionate Porsche fan and collector, and has been a brand ambassador for Porsche Design since 2025, emphasizes the passion and experience of the Porsche Design team: “Working with the Porsche Design team is exciting and inspiring—their passion and meticulous attention to detail constantly impress me. Together, we’re creating something new while staying true to the
philosophy and legacy of F. A. Porsche. I’m proud of what we’re building and how it reflects authenticity and personality without compromise. For me, style is always about that—being real and expressing who you are.”
 
The collection will be available for purchase at porsche.com and select Porsche Design stores from February 25th. Additionally, the eyewear will be available at selected specialist retailers. The eyewear will retail for 495 Euro and the leather jacket will retail for 1999 Euro.

All Downloads

4.94 MB

Download

Contents

Press release

PDF / 65.66 KB

Images

250108_08_CLARITY_9377
_34A0047
_34A9148
_34A9207
250108_05_HOPE_11597
250108_07_THINK_9206
4044709553593_PD_SS26_EYW_DT_OMP_lRes_060
4044709553593_PD_SS26_EYW_FRO_OMP_lRes_111
4044709553593_PD_SS26_EYW_SID_OMP_lRes_010
4044709553593_PD_SS26_EYW_SLT_OMP_lRes_001
4044709553609_PD_SS26_EYW_DT_OMP_lRes_060
4044709553609_PD_SS26_EYW_FRO_OMP_lRes_111
4044709553609_PD_SS26_EYW_SID_OMP_lRes_010
4044709553609_PD_SS26_EYW_SLT_OMP_lRes_001
4044709553616_PD_SS26_EYW_DT_OMP_lRes_060
4044709553616_PD_SS26_EYW_FRO_OMP_lRes_111
4044709553616_PD_SS26_EYW_SID_OMP_lRes_010
4044709553616_PD_SS26_EYW_SLT_OMP_lRes_001

Press Contact Porsche Lifestyle Group


The Porsche Lifestyle GmbH & Co. KG was founded in 2003 and is a wholly owned subsidiary of Porsche AG. Dr. Ing. h.c. F. Porsche AG, Stuttgart, and Porsche Design Management GmbH, Salzburg, combined their accessory, apparel, and sporting goods sales in the design and licensing business to form the Porsche Lifestyle Group. The company’s mission is to offer the Porsche lifestyle beyond the automobile to people who follow their dreams. Porsche Lifestyle conveys Porsche’s fascination and mythos into various spheres. Under the Porsche umbrella, the brands Porsche Design, Porsche Lifestyle, and Studio F. A. Porsche pool their strengths in the Porsche Lifestyle Group. Although they share the same DNA and the same heritage, these three independent business units have distinct brand profiles and business models.

 

PLEASE FOLLOW US:

Instagram:              www.instagram.com/porschedesign

Facebook:                www.facebook.com/porschedesign

LinkedIn:                  www.linkedin.com/company/porschelifestylegroup

YouTube:                 www.youtube.com/@porschedesign